Berlin - DaimlerChrysler CEO Dieter Zetsche is considering
the radical step of selling the company's Chrysler division, reports
said Wednesday.
Zetsche has asked a US investment bank to examine possible options
for the German-American company amid an expected billion-dollar-loss
suffered by Chrysler last year.
'Anything is possible ... and it is considerably more likely that
something drastic will happen than nothing at all,' said an unnamed
company source quoted in the German business daily Handelsblatt.
The Frankfurter Allgemeine newspaper also reported that the sale
of Chrysler was being pondered.
DaimlerChrysler was created in 1998 by the merger of Germany's
Daimler-Benz and the US Chrysler Corporation. The company produces
cars, SUVs and trucks including Mercedes-Benz, Chrysler, Dodge, Jeep,
Smart, and the luxury Maybach.
Zetsche headed Chrysler from 2000 to 2005 and cut 40,000 jobs at
the company. He returned to Germany to take the helm of
DaimlerChrysler in 2006.
Among possibilities being considered are the complete sale of
Chrysler; keeping Chrysler but splitting it off from Daimler and
listing it separately on the New York Stock Exchange; and selling off
part of Chrysler's shares to another carmaker, said Handelsblatt.
Analysts welcomed reported moves to reduce the company's role in
Chrysler.
'It would be an interesting step which would increase the number
of options for Daimler,' said Hypo-Vereinsbank automotive analyst
Georg Stuerzer
Michael Raab of Bankhaus Sal. Oppenheim said an complete sale of
Chrysler was unlikely because of the high cost of a divorce.
Raab said selling off Chrysler could cost Daimler up to 26 billion
euros (34 billion dollars) because the company would have to take
over entitlements for the company's employees.
Shares of DaimlerChrysler rose by almost 2 per cent to 50.18 euros
in early trading on Wednesday.
© 2007 dpa - Deutsche Presse-Agentur
Your Talkback on this Story