UK News
London's National Gallery combats ticket touts for Da Vinci show
Nov 24, 2011, 14:03 GMT
London - A landmark exhibition of paintings of Leonardo Da Vinci in London's National Gallery has proved so popular that tickets have been resold for astronomical prices on websites such as eBay, prompting action by the gallery Thursday.
In an unprecedented move, the gallery said it would cancel tickets which had been resold without a refund and refuse holders admission. The gallery was also urging companies and websites that were behind the sales to stop their actions immediately, a spokeswoman said.
However, she did not reveal how either the resold tickets or the reselling outlets would be identified.
The exhibition, which brings together nine of Leonardo's paintings for the first time, opened at the start of November, and has been completely sold out until its closing day on February 5.
Tickets costing 16 pounds (25 dollars) have been sold on the eBay and Viagogo websites for as much as 400 pounds. The government said it had no plans to clamp down on the growing practice of 'secondary ticketing' for exhibitions, concerts and festivals.
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